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Glazer Children's Museum

Events and Special Programs Intern
August 2017 - February 2018I successfully increased attendance for our Grown Up Night event by 40% through digital outbound marketing initiatives.I also researched and developed engaging themed digital scavenger hunts designed to immerse guests in various aspects of the museum.

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Ark Naturals

Marketing Event Intern
January 2019 - May 2019I designed and implemented social media campaigns that led to a 70% increase in monthly followers and significant growth in overall account engagement.Additionally, I coordinated and represented our company at various community events, fostering relationships and enhancing our public presence.

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Volunteer and Donation Drive Management

In-kind donation drives
I expanded awareness of our organization's programs by fostering community partnerships and coordinating multiple impactful in-kind donation drives.Volunteer Management
I effectively recruited, trained, and scheduled over 200 volunteers who were crucial in serving meals at the homeless shelter and organizing the thrift store. To keep volunteers engaged and informed, I created and distributed a digital newsletter which consistently achieved an impressive 54% open rate.

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Events

Empty Bowls
I coordinated the Empty Bowls fundraising event at a local pottery studio. This impactful event, featuring hand-made clay bowls, donated soup, a live band, and silent auction packages, achieved a 30% year-over-year revenue growth.Pizza Palooza
I coordinated Pizza Palooza, a dedicated volunteer and landlord stewardship event held at a local brewery. For this appreciation event, I successfully partnered with local pizzerias to secure in-kind donations of food, and also solicited donated printing services and food warmers, ensuring an enjoyable experience for all attendees.

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Family Events

Boo at the Zoo
A three-week yearly trick-or-treat event that encompassed 40 acres and had an average of 3500 guests per night. I designed CADs, sourced materials, and coordinated decoration of multiple zones. I also oversaw dozens of volunteers, ordering of candy, and setup/breakdown timelines. I worked with sponsors to schedule when they came to the event and ensured their sponsor benefits were received.

EggstravaganZoo
Starting with a VIP breakfast at 7 am, I facilitated a dozen egg hunts for over 7,000 guests. I worked with a corporate sponsor to get the prize bag contents donated and managed volunteers at various easter-themed games and activities.

Zoo Run Run
For the zoo's annual 5K race I managed an event for 2,500 racers of all ages. My responsibilities included creating and blocking out the race route and sourcing race shirts. I also collaborated with a timer company to register participants with timing chips to accurately determine ranked finishing places for all racers.

Additional Events
I also led other events including Santa Meet and Greet, Summer Splash, and Zzzoofari Campout. I coordinated with local organizations to host community toy, food, and book drives.

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Adult-Only Events

Sips SeriesRed, White, and Zoo
Brew at the Zoo
Booze at the ZooI managed three annual 21+ fundraising events, each consistently selling out to 3,500 attendees. For these large-scale events, I coordinated with over 50 vendors to provide diverse beer, wine, and spirit sampling experiences.My responsibilities included booking multiple musicians positioned throughout the venue and securing a variety of food trucks to enhance the guest experience. I also handled all necessary city permits and police coordination for each event. In addition, I created the detailed CAD layouts and directly managed all setup and breakdown logistics with staff, volunteers, and rental companies.

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Play Date 2023

Through the Decades
For the 10th anniversary of our Play Date event, we crafted a multi-era themed experience across three distinct rooms. Guests first stepped into a vibrant 90s-inspired space, then moved into an energetic 80s-themed room, culminating in a dazzling 70s disco ballroom.I managed all event logistics, encompassing vendor coordination, on-site management, volunteer recruitment, and menu curation. Additionally, I led an event committee of eighteen board members. This committee was instrumental in soliciting live auction items, gift cards, sponsorships, and raffle items, as well as driving ticket sales.For the 2023 event, I collaborated with an event production company to design and construct custom decorations and centerpieces. I also personally sourced essential event elements such as auction paddles, branded cups, linens, and chairs.

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Ballroom Lobby

Prefunction Space

Ballroom

Event Materials

Play Date 2024

Destination DiscoveryIn 2024 I brought all event planning in-house which resulted in a $40,000 budget reduction without sacrificing aesthetics or guest experience.I created five theme ideas and a one-pager for each. The committee chairs picked the final choice. The chosen theme, Destination Discovery was a compelling mix of treasure hunt adventures and classic exploration films. This name not only encapsulated the immersive guest experience but also cleverly referenced our organization's funding entity, the Children's Discovery Institute.Following theme selection, I created a booklet which included a CAD. My vision was to transport guests on an immersive journey to a mystical island for a treasure hunt. They began in the pirate port town before following the map dashes and journeying further into a tropical jungle. Finally, the stone door opens and the City of Gold ballroom is revealed.I developed a detailed budget based on yearly planning and incorporated a buffer for contingencies. This allowed for precise financial management throughout the planning process. I then solicited bids from three décor teams and five florists. After a thorough review of all proposals, my team and I selected two décor companies and two florists to bring the vision to life.My responsibilities extended to coordinating with a production company to secure a DJ, band, emcee, and character actors. To ensure seamless progression, I conducted bi-weekly check-ins with the decor vendors, addressing questions and monitoring project timelines. I also collaborated closely with the in-house AV team and the Four Seasons venue staff to finalize all logistical requirements. Additionally, I managed the rental of tables and chairs from an external vendor and secured alcohol donations.

I recruited and trained a team of volunteer staff to work alongside our digital fundraising service providers. On the day of the event, I managed the live timeline, ensuring every element ran smoothly. A key highlight of the evening was the dramatic call to dinner, featuring a character actor, embodying Indiana Jones, who led guests to the "hidden" ballroom entrance. I also served as the program director, ensuring speakers were prepared and music cues were perfectly executed.Destination Discovery achieved remarkable success, hosting our largest turnout to date with approximately 480 guests. We surpassed our fundraising goal by $65,000, ultimately raising a total of $545,000.